The influence of celebrities on sustainable trends

On a sunny day, you scroll through your Instagram feed and see Rihanna posing with a brand new bag. Not just any bag, but a vegan phone case. Suddenly, you realize that sustainability is not only a trend in everyday life, but also in the glamorous world of celebrities. But what is the influence of these stars on sustainable trends?

How celebrities pull the cart

Celebrities have always had a huge influence on what’s ‘in’ and what’s ‘out’. Whether it’s clothing, music or lifestyle, if a celebrity does it, their fans want it too. A recent study found that 60% of young people say they are more likely to buy a product if their favourite celebrity is promoting it. Add to that the power of social media and you have a perfect recipe for spreading sustainable trends.

Other Celebrities Embracing Vegan Fashion

It’s not just Rihanna who is making a statement with her vegan fashion choices. There are countless other celebrities who are leading the movement for animal-friendly and sustainable fashion. Here are some notable names:

• Miley Cyrus: Not only is this pop star vegan in her diet, but she also only wears animal-friendly fashion. She has repeatedly expressed her love for vegan leather and cruelty-free beauty products.
• Emma Watson: The British actress is known for her commitment to sustainable fashion, often walking the red carpet in outfits that are entirely sustainable and ethically sourced.
• Joaquin Phoenix: The Oscar-winning actor wore the same black suit throughout the 2020 awards season to help reduce waste and wore vegan shoes to the Oscars.
• Gisele Bündchen: This supermodel has been vocal about the importance of sustainability and is a fierce supporter of vegan and animal-friendly fashion.

These celebrities prove that you don’t have to compromise on style to make ethical choices. Through their influence and reach, they are helping to change the fashion industry and raise awareness about the benefits of vegan and animal-friendly fashion. Plus, they travel a lot, which is super convenient for the celebs.

Why vegan leather is good for our planet

Now you might be wondering, “Why is vegan leather such a thing?” Traditional leather production is not only harmful to animals, but also to our planet. Leather tanning requires toxic chemicals that end up in our waterways. Vegan leather, on the other hand, is made from sustainable materials like pineapple fibers and cork. This results in 70% less carbon emissions than traditional leather.

Vilix and their mission for sustainability

You already know that Vilix makes amazing vegan phone cases. But did you know that every case contributes to a greener planet? Yes, really! At Vilix, they understand that small changes can make a big difference. That's why they are committed to sustainable fashion and reducing their carbon footprint.

Tips for a more sustainable wardrobe

We’ve talked about celebrities and their influence on sustainable trends. Now it’s your turn! Here are some tips to make your wardrobe more sustainable:

• Buy less, choose better: Consider buying less, but go for quality and sustainability.
• Secondhand is worth its weight in gold: Consider buying vintage or secondhand instead of new.
• Pay attention to the materials: Choose natural and organic fabrics.
• Take good care of your belongings: Taking good care of your clothes will make them last longer and you will be less likely to need to buy new items.

The power of one person

It’s inspiring to see how celebrities are positively impacting the world by making sustainable choices. But remember: you too can make a difference. Every conscious choice contributes to a better world. So the next time you make a purchase, think about the impact it has on our planet. Together we can change the world, one phone case at a time!

Source:
Rhianna: https://www.wsj.com/articles/rihanna-sarah-jessica-parker-design-fendi-bags-1424130416

Joaquin Phoenix: https://people.com/food/oscars-2020-joaquin-phoenix-rooney-mara-enjoy-plant-based-burgers-after-his-win/